GMB or Google My Business categories are labels that show your business profile to a searcher for relevant searches. Your profile (and website) will show up on Google Maps and Local Map pack.
Let’s take an example if a restaurant has set “Breakfast Restaurant” as its primary GMB category. The restaurant will appear in someone’s search results if they search for “Bed & Breakfast” or “Restaurant.”
Selecting the correct categories and maximum number of GMB is highly suggested for higher ranking and better optimization. While creating your Google Business Profile you can select 1 primary category and up to 9 additional categories.
Why Should a Junk Removal Company Use GMB Categories?
Adding relevant categories to your junk removal business profile not only enables you to show when a searcher is looking for a junk removal service, but it also helps you to add important information on your business profile that is shown to the searcher.
This information will help convince the searcher to call you. Some of the most important information your business profile has are:
- GMB Reviews
- Contact number
- Working Hours
NOTE: GMB reviews are the most important Local Map Pack ranking factor. Also, a higher number of positive reviews encourages searchers to call you.
How To Choose The Business Categories for Your Junk Removal Business
In case you are confused about the selection of categories or you have multiple services along with Junk Removal, focus on selecting the categories that are most:
- Profitable
- Have a high search volume in your city, and
- They match with your competitors
We decided to analyze the top 3 GMBs for the 5 most populated cities in the U.S. and share with you all Junk removal business owners.
Here is our process:
- We pulled the top 5 cities by population.
- We pulled data for the top 3 GMBs from each city excluding the sponsored Ad results.
- Used PlePar Chrome extension to find the GMB categories they are using.
Lets dive deep.
Top 5 most populated cities according to Wikipedia
- New York
- Los Angeles
- Chicago
- Houston
- Phoenix
New York Junk Removal GMB Categories
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Los Angeles Junk Removal GMB Categories
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Chicago Junk Removal GMB Categories
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Houston Junk Removal GMB Categories
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Phoenix Junk Removal GMB Categories
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According to the data, the most frequently used category is “Garbage collection service” used by 13 GMB/GBP profiles.
Here is the list of other most frequently used categories in the GMB/GBP profiles.
- Debris removal service – 11 profiles
- Garbage dump service – 9 profiles
- Waste management service – 9 profiles
- Dumpster rental service – 5 profiles
- Service establishment – 4 profiles
- Demolition contractor – 4 profiles
- House clearance service – 3 profiles
- Junk dealer – 2 profiles
- Donations center – 1 profile
- Junk store – 1 profile
- Piano moving service – 1 profile
- Recycling center – 1 profile
- Contractor – 1 profile
You can use any or most of the mentioned and relevant categories.
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We at Junk Removal Marketing Pro believe in data-driven SEO, no-junk SEO!